WHAT WE DO

Fast, agile, cost effective customer insights with a focus on B2B and B2C International Technology audiences.

Full-Service Research & Insights

  • Innovation/New Product Development
  • Identification of User Needs
  • Pricing Research
  • Market Structure & Segmentation
  • Purchase Cycle and Journey Research
  • Reseller and Distribution Research

Quantitative Research Services

  • Survey Development
  • Multivariate Analysis
  • Segmentation
  • Conjoint / Discrete Choice
  • Extensive International Experience

Qualitative Research Services

  • Focus Group & One-on-One Moderation
  • On-line Qualitative Studies
  • Videoconference Based In-Depth Interviews

Target Customer Specialties

  • C-Level Executives
  • Senior IT Managers (TDMs)
  • Cross Functional Managers (BDMs)
  • Consumers
  • Strong International Focus